Missing Revenue Calculator

Ready to see how much revenue could be hiding in your contact database? You're three steps away:

TIP: If you're not sure about an answer, make your most conservative guess.

How many total inactive and/or single solution contacts are currently in your database? *

e.g. past clients, "almost" clients, "dead" leads, prospects who ghosted you, etc.

How much time has passed since your firm's last interaction with most of these contacts? *

What is your current close rate? (%) *

How many deals can you expect to close out of 100 qualified appointments?

Minimum revenue per client *

In other words, the minimum amount of revenue an engagement with your firm generates.

Average client lifetime value (CLV) *

On average, how much revenue can you expect to generate from a client over the total amount of time they work with you?

Optional: What is your current client acquisition cost? (CAC)

On average, how much does it currently cost your firm to turn one prospective client that doesn't know you into a paying client?

Where should we send your results? *

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Archer Acquisition is a Thoughtcraft Media company.